Well, I make myself exactly the same question, as I guess, all of us do.
Somehow, I have the certainty that this is a decisive moment for our civilization to evolve (or not).
As this case is so clear and have directly affected the individual, I was hoping the level of consciousness of our society to increase. However, it looks like the society is somehow divided also in here. Apart from the healthcare specialists, we basically have, generally speaking, those people who are panicking and those people who keep busy, entertained with individualistic, useless stuff. The majority is not wondering about why this episode happened. They do not have the strength nor will to recognize and accept the responsibility that each of us has towards global events. This is not going to help to any sort of "awakening" or change of perception - at least not on an efficient way.
The quite low level of consciousness of our society is due, till great extent, to the fact that people are constantly receiving contradictory messages from media and governments. They all are preaching about sustainable values, but they obviously fail when putting the theory into practice. This is misleading the society in such a way, that people are truly lost regarding the real meaning of basic human values. Hence, till the social scope is not improved, there will be not many chances to really work towards the environmental one - at least not on an efficient way.
On the other hand, especially in democracies, governments are a reflection of their society and vice-versa. A democracy works when the individuals of a society are awakened and count on their own judgement to assess the government's performance. However, if we have a look at most of the democratic countries worldwide, we can see that their societies are divided because they keep identifying their ideals with the ideals of one political party without having the individuals their own discernment. As we can see... this is really dangerous and this episode is somehow serving me to re-affirm my opinion that the world should be `ruled´ by scientists and experts. But as the society is not very critical yet, governmental figures are still necessary. Let's go then for those governments that are already listening to experts!
This is the reason why I think it is essential for us to work with those local communities that have proved being more awaken when we analyze and compare their current socioeconomic panorama to their neighbors'. It is also our responsibility to choose the right collaborators, and it is also our duty to work at a localized level, because changes can only take place when adapted to the one-of-a-kind circumstances of each place.
For sure after this episode passes, all private business will more than ever claim to be "super green". Hence, it is also our responsibility to clearly differentiate from green-washers. Why? So that the society can easier start to discern. How? Well, just providing clear and detailed information about why we are different (easy, if we are) and finding the right collaborators (not that easy, but there are many possibilities if we are consistent and have a driven and coherent attitude).
The level of consciousness, the concept of community and the real understanding of what means living in harmony with Nature are basic for the social perception of environmental threats to be adjusted correctly. And most of Western countries have been deeply disconnected from those concepts for way too long already, so I personally think that it is going to take longer to re-integrate all this in the West than in the East. We'll see!